Louisiana Agritourism: Upcoming Webinars

Monday, January 6, 2014

Upcoming Webinars

Mark your calendars to attend some great webinars offered by eXtension. All webinars begin at 1:00 p.m. central time and you can connect through this portal:
https://connect.extension.iastate.edu/etc-cop

January 9 - Crafting A Consistent Marketing Message!

Glenn Muske, NDSU Small Business Specialist and Connie Hancock, UNL Extension Educator

Time: 1:00 p.m.
https://connect.extension.iastate.edu/etc-cop

Getting the attention of customers is harder today than ever before. Learning how to craft a marketing message that draws customers to your website where the information you provide benefits them personally. Crafting the message involves understanding landing pages, call to action, and relating that to your marketing goals. Glenn Muske and Connie Hancock will provide tips on how to Craft that Marketing Message.

February 13 - Blogging For Food

Presented by Jennifer Lewis, The Soup to Nuts Resource for Artisan Food Entrepreneurs

Starting your own business is not an easy task especially if you are involved with the food industry – after much research it was evident there were few resources where ‘foodies’ could ask questions and get helpful information. Jennifer Lewis will share her experience with creating a blog to provide resourceful knowledge to the artisan food community. Learn how a blog could be useful for your business to engage with customers.

Time: 1:00 p.m.
https://connect.extension.iastate.edu/etc-cop

March 13– Incorporating Video into the Marketing Strategy

Presented by Jeremy Doan, Rolling Plains Adventures

Time: 1:00 p.m.
https://connect.extension.iastate.edu/etc-cop

Video today is as important today as content marketing. Learn how Jeremy Doan, Rolling Plains Adventures uses video to explain what their business is about, how they can share customer experiences, and what it takes to create short video segments to benefit your business.

Webinars are recorded for your convenience and are archived at https://learn.extension.org/events/recent

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Agritourism Law Limits Liability

In 2008, the Louisiana Legislature expanded the limitation of liability found in La R.S. 9:2795 et seq to include certain agritourism activities. The legislation authored by Representative Andy Anders and Senators Francis Thompson and Mike Walsworth provides that the Louisiana Department of Agriculture and Foresty (LDAF) will develop a set of rules and regulations and that the LSU AgCenter will define a “plan of operation” for an agritourism venture and review those plans.

More about this law can be found on the LSU AgCenter Web site: www.lsuagcenter.com/agritourism

2012 Agriculture Census Shows Increase in Farming

WASHINGTON, May 2, 2014 –There are now 3.2 million farmers operating 2.1 million farms on 914.5 million acres of farmland across the United States, according to the 2012 Census of Agriculture, released today by the U.S. Department of Agriculture.

“Once every five years, farmers, ranchers and growers have the unique opportunity to let the world know how U.S. agriculture is changing, what is staying the same, what’s working and what we can do differently,” said Dr. Cynthia Clark, the retiring head of USDA’s National Agricultural Statistics Service, which administered the survey.

Eighty-seven percent of all U.S. farms are operated by families or individuals.
Principal operators were on average 58.3 years old and were predominantly male; second operators were slightly younger and most likely to be female; and third operators were younger still.
In Louisiana agritourism grew from 170 farms in 2007 to 361 farms in 2012.
In Louisiana onfarm agritourism sales jumped from $2,486 to $8,996 in 2012.
In Louisiana the definition of agritourism is broader than the definition in the census; meaning that numbers are greater.